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e.news 13/2017

12 days to go: Meet and Talk about Optical Disc and Vinyl.

e.news 12/2017

Don't miss the MEDIA-TECH Association Meeting & Networking Dinner

 

MediaTech sponsored MAKING VINYL 2017

DETROIT, MICHIGAN — Nearly 300 professionals engaged in some aspect of vinyl record manufacturing from all over the world congregated at the Westin Book Cadillac Hotel Nov. 6th-7th for “Making Vinyl,” the debut event conceived to celebrate the industry’s global rebirth.

The first day of Making Vinyl’s conference session explored the astounding comeback of a physical media format thought not long ago to be nearly defunct, only to reemerge as a deluxe product that has seen double-digit growth for 10 consecutive years.

“If you really want to show reverence and respect to the music, experience it this way,” urged vinyl champion Jack White, Day One’s keynoter, in a 40-minute conversation with Third Man Records co-founder Ben Blackwell. “I don’t care if we lose money,” White admitted, of his vinyl plant Third Man Pressing, which he opened in February and served as the hometown sponsor of the event.

By having his own factory in Detroit, White streamlined his vertically integrated company’s supply chain. “Exposing people to beauty at any cost – that’s everybody’s job in this room,” White said, issuing marching orders. Making Vinyl attendees were scheduled to tour the Third Man facility, located a few miles away from the Westin.

Opening keynoter Michael Kurtz, co-founder of event partner Record Store Day, made the case that vinyl’s growth is much bigger that widely reported in the mainstream media.

“It was amazing to spend two days with people who actually make things,” said Kurtz. “The energy level and quality of discussions was refreshing and exciting. I cannot wait to begin work on Making Vinyl 2018.”

More - analysis of how the vinyl comeback has been underreported

 
 

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